SPT Lockable Tie Downs to be Launched in North American Surf Market

SPT’s (Stick Protection Technology Pty Ltd) revolutionary Lockable Tie Downs will be launched into the North American Surf market after winning the Surf Expo Launch Awards being held in Orlando, Florida, 14 th  16 th September.

For the past 31 years, the Surf Expo tradeshow has been at the forefront of the board, beach and fashion industries in North America. With the introduction of the Launch Awards in 2001, they now provide young innovative companies the perfect opportunity to represent their brand and products on an international scale.

A jury consisting of the NorthAmerican Board RetailersAssociation selected SPT from over 200 international and local applicants.Applying a strict judging criteria, SPT was judged on the following:
 
- Innovation
- Design quality
- Manufacturing quality
- Image/branding (including corporate purpose/logo)
- Marketability
- Originality
- Distinction in the marketplace

SPT will now receive a fully fabricated booth with a pirme location at the show, (valued at over US$5,000) media appointments and exclussive interviews with key retailers and distributors from all over North America. Sales and Marketing manager Ross McInnes said, We were so happy to hear the news.

We were finalists at the Brand New awards in Germany in February and to go one better in the US is absolutely amazing. The products continue to be a huge success within the US Outdoor market, so this will be the perfect opportunity to hopefully replicate that success within the surf industry. Originally designed to lock and secure surfboards to roof racks, the SPT Lockable Tie Downs have proved their diversity.

They now provide security, convenience and peace of mind to snowboarders surfers, windsurfers, skiers, kayakers and outdoor sport enthusiasts who want the added benefit of being able to lock and secure their equipment to the roof of their vehicle. Mr McInnes said, The product really has been the key to our success.

It’s a world first innovation and it has been designed and manufactured to the highest quality standards. The Surf Expo trade show will be a perfect opportunity for us to gain expressions of interest from North and South American distributors and retailers. Ultimately, we hope to provide American surfers with the security, convenience and peace of mind surfers that Australian surfers have been enjoying here over the past two years.

www.stickprotection.com

Source: Surfersvillage